Scaling Profits & Enterprise Value in Recruitment
Strategies that high-performing recruitment firms are using to drive profitability, increase enterprise value, and future-proof their businesses.
Date:
12th June 2025
Time:
5pm
Location:
Quay, Sydney
"Despite a packed schedule, I made time to attend – and I’m so glad I did. The evening was exceptional. Great food, a fantastic venue, and a rare opportunity to connect with peers and have real conversations around such an important topic."
Typically, recruitment businesses fall into 3 categories when it comes to technology use:
Tech-led recruitment business
A Tech-Led Recruitment Agency leverages AI and automation to operate at a scale impossible for human teams alone. These agencies remove inefficiencies, disrupt traditional hiring models, and outperform competitors by harnessing data, AI-driven candidate engagement, and automated sourcing, often securing top talent before competitors even know they exist. They seek to rewrite the rules by being smarter, leaner, and built for unstoppable growth.
Tech-enabled recruitment business
Recruitment firms that use technology to streamline hiring processes, improve efficiency, save time and enhance decision-making.
Traditional recruitment business
Traditional recruitment primarily relies on manual processes, human networking, and personal outreach for hiring, with the use of technology limited to communications and a system of record.
Over dinner, we engaged in a thought-provoking discussion on moving from 'Traditional' towards 'Tech-led'.
Our Speakers

Dean Morrison, Founder & Principal, X-fractional
Dean has over 18 years of experience across diverse industries, primarily Staffing Technology, Recruitment, Recruitment Process Outsourcing, and Business Process Outsourcing in Australia and the UK.
“Adopt an owner's mindset. Even if you're not currently selling or acquiring, you might be in the future. Consistently aim to improve EBITDA by utilizing technology. ”

Paul Masters, Managing Partner, Sovereign Private
Paul is a highly experienced corporate advisor with over 20 years of expertise in the staffing and recruitment sector. He is known for his ability to manage complex transactions and navigate market intricacies, consistently delivering successful outcomes on some of Australia’s largest industry deals.
“Treat your core platforms as strategic assets — not overheads — and invest with a focus on value creation.”
Recruitment does not scale.
Costs: Traditional headcount growth drives unsustainable fixed expenses. Market Fragility: Reliance on human capital exposes to downturn risks. Profit Squeeze: Increased recruitment during slowdowns hits EBITDA margins. Scalability Limits: Incremental hires fail to scale revenue efficiently.
Evolving from traditional recruitment
Valuations of tech-led versus traditional recruitment businesses.
You've heard the theory, now for the Tech

Tech-Led Whitepaper
This white paper introduces a new lens through which to view the future of your recruitment business and changing the way your business works. From how you generate demand, source, match and manage talent pipelines to how you onboard clients, generate revenue, and scale your teams.

